Careful what you ask for...

The media asks for so much.


Accountability and transparency from coaches, GMs and managers. So how much do you want to bet that when the Colts draft Andrew Luck with the No. 1 pick in the NFL draft and let Peyton Manning go, the NY media will be screaming in blood for the Jets to go get him, at any cost (imagine the Manning brothers both in NY - oy!).


The New York media just did that to the Knicks to go get Carmelo Anthony last year. So the Knicks did. And gave up four-fifths of a starting lineup to get him. And finished no better than they would've without him, subsequently whisked out of the playoffs.


Anthony would've been a free agent and the Knicks could've finished how and where they did anyway and then just signed him and given up far, far less. The spirit of Isiah Thomas just lives on and on in the organization.


And the NY media loves to encourage it...

***

Would somebody please tell ESPN's "Mike and Mike In The Morning" to only ask regular guest Dick Vitale about basketball, particularly college basketball. I could not care less what he thinks about the NFL playoffs, which they asked him about this morning. Then again, I'm beginning to care less and less of what he thinks about college basketball, for that matter, baybeeeee...

***

This just in: Bulls crowned NBA champs. By Chicago media...

***

Here's a tip for the media that covers the Bears: after spending the last two years complaining that the Bears don't have a true No. 1 receiver (whatever that really is in NFL parlance), then please get all over the Bears from now till draft day to trade up and get Justin Blackmon from Oklahoma State. The kid appears to be the next Calvin Johnson or Steve Smith. Right now, the Bears don't even have Joe the Plumber. Or a GM with whom to get him, having fired Jerry Angelo (and retained head coach Lovie Smith, hmmm...).

Get all over the Bears now to do this and stay all over them or don't complain when they don't do it and instead use that No. 19 pick to take a large person from Samoa who projects to be a great defensive lineman but has never played football before.

***

Did I mention that the Bulls have already won the NBA championship? Read it somewhere in a local paper here in Chicagoland.

Did I mention that we've only had a trace of snow so far this winter in Chicago? No, wait, really, that's all we've had.

***

Michael Jordan's to-do list: Make reservations in Vegas; book tee times in Vegas; reserve private jet while in Vegas to make 45-minute flight to go see NBA game in Phoenix (maybe the Bobcats will be in town); book Vegas hotel chapel for 10 minutes, get married; call Charles Barkley, see if he's kept off weight he's lost and would consider a comeback together; book a suite at Vegas hotel for a couple of hours for a wedding reception; scout that good 3-point shooter at UNLV as long as I'm in town.

***

Caleb Hanie was a hero in Chicago when he rallied the Bears in the Jan. 2011 NFC title game against the Packers, a performance which made him a lock to be the Bears' No. 2 QB this season. After a gazillion interceptions in four games in relief of injured Jay Cutler this year, Hanie has returned to being just another No. 2 QB (hello, Tim Tebow) who will likely be shopping for an apartment in San Diego, Dallas, Atlanta, Tampa or who-knows-where next year. Maybe Calgary.


It snows there. 


Howard Schlossberg is editor of the Journal of Sports Media, with his first edition due out this year. He's an associate professor of journalism at Columbia College Chicago, where creativity and learning are embraced hand-in-hand. And he still writes sports for the Daily Herald in Chicago's northwest suburbs. http://journalsportsmedia.blogspot.com; www.colum.edu; http://www.facebook.com/pages/CCC-Journalism-Columbia-College-Chicago/115604591875424